About us

Plain and simple, we’re an experienced team of professional writers and editors who have done it all – from our own personal blogs to working for agencies to freelancing. Time and time again, we’ve found that there is often a stark disconnect between search engine optimized content and quality content, with many companies choosing one over the other. We marry the two.

Quality Content + Targeted SEO

Ensuring blogs are search engine optimized is crucial to any marketing strategy, but that’s only one component. Once someone is on your site, you’ll need to prove your worth with quality, actionable content. With our knowledge and expertise, we ensure you have consistent, search engine optimized, valuable content to not only drive traffic to your site, but keep them there.

Our Team

Founder, CEO, and Defender of brilliant content


Hi! I’m Sarah–lover of travel, too much coffee, running, wine, animals, and my kid… she’s pretty awesome. I’ve been a professional writer and editor for over 7 years. The thought of missing a deadline gives me heart palpitations, the em-dash is my jam (obviously), I loathe fluff, and truly believe bullet points make the world a better place. 

If you ever want to have an in-depth conversation about SEO, The Golden Girls, what you ate at that restaurant last night, the US’s severely lacking maternity leave policies, or true crime, I’m so here for it.

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Creative director of copy and the writing revolution


Hey! I’m Sveta, and you can find me reading, jogging with my clumsy German Shepherd, lingering over sushi, or practicing guitar. While completing a PhD in classical reception, I tried my hand at freelance writing–and fell in love. The power of language inspires me and I’m convinced that strong writing shouldn’t be reserved for novels or subscription journals. Beautiful, well-crafted sentences are our birthright, which is why I aim to rewrite the Internet. 

If you’re into ancient Greek history, contemporary politics, or indie rock, let’s chat.

content manager and Literary maestro


I’m Ben—I’ve spent my whole life playing violin and composing, and I started writing as a diversion from practicing all day in a concrete basement in Cleveland. Language is my gig whether it’s letters or notes: we might save the world without them, but why bother? I also cast bronze swords and cook way too much. French, Italian, Indian, Vietnamese—all of it. You’re welcome at my table, but you’d better leave something on the plate for my three-legged Brittany Spaniel or she’s going to roast you.

Director of operations and unorthodox approaches to orthodox problems


Hello! I’m Savannah, a lover of all things dragons and dark chocolate. I’m a content writer, editor, and SEO nerd by day and a fantasy novelist of magic and made-up worlds by night. When I’m not writing, I’m helping homeless dragons find forever home in the real world by volunteering with a local exotic animal rescue.

If you ever want to debate the necessity of the oxford comma, the many faults of the pet trade, or whether Stranger Things or Attack on Titan is the best show of all time, I’m your girl.

Nicola Lee Headshot
Wordsmith connoisseur


Hi! I’m Nicola – a busy mom to three inquisitive, amazing kiddos and a self-confessed word nerd. I’ve been a professional writer for over a decade, but my love affair with language has been lifelong. When I’m not at my keyboard or caring for my family, you can find me behind the lens of my camera or engrossed in a good book.

I must warn you that my editor expects my undivided attention, insists on frequent belly rubs, and enjoys being paid in mackerel. Thankfully he has a habit of falling asleep on the job, so if you are keen on a chat – I’m here for it!

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Content manager


Hey there! I’m Alex, your resident tech geek and word mechanic. I’ve been a professional writer and editor for over 8 years, with half of those spent in B2B tech. Above all, I’m a storyteller specializing in rich, authentic narratives—not staid anecdotes but gripping stories that resonate with real people. When I’m not crafting compelling content or enthusiastically editing, you can find me diving into a good noir comic or booting up a grand strategy game.

If you’re up for a chat about tech trends, “so bad they’re good” films, or the merits of Conan the Cimmerian, I’m your guy. Just be warned, once we start talking film critique, it might be hard to stop!